Campaign for the launch of Telenor mobile internet. The idea was to show that it is the internet that you can take anywhere and do anything. Literally. And we asked people to show us what they can do with it. We only had to give them ‘a hand’ and set the prize. The rest was history.
Gold for Telenor “Klikni milion”
All of five TV commercial produced for this campaign were done in do-it-yourself spirit: five painstaking days in studio, 40 gigabytes of individual shots, couple kilos of Lego, many kitchen accessories, a box full of fake bills were all ingredients of these stop-motion animated videos.
Main TV commercial 30s
Short TV teaser commercials 7s
Ambient media (proposals), teaser posters, print ads, storyboard and photo shoot.
Campaign Web Portal
agency: Leo Burnett
creative direction/art direction: Karim Salim
copywrite: Bojan Tanaskovic
design: Karim Salim, Nikola Cvetkovic
director: Karim Salim
photography: Andreja Leko
video postproduction: Bogdan Marjanovic
music: Dobrica Visnjic